This summer, Orchard Thieves is giving cider drinkers the chance to win an unforgettable trip to New York.
Running from June to September, the “Take a Bite Out of the Big Apple” campaign will be live across selected participating On-Trade venues throughout Northern Ireland.
To enter, consumers simply need to purchase a pint of Orchard Thieves at a participating venue, scan the in-bar QR code and enter their details for the chance to win.
The campaign will be supported with eye-catching in-bar point-of-sale materials, including posters, tent cards and clear QR code call-to-actions. Designed to create excitement at the point of purchase, the promotion will help drive visibility, engagement and trial throughout the key summer trading months.
Participating venues will also be encouraged to bring the campaign to life through social media and in-bar activity, helping to maximise awareness both online and in outlet.
With a standout prize, bold in-bar support and a simple entry mechanic, Orchard Thieves is giving consumers even more reason to enjoy a pint this summer.
See below for a full list of participating venues.
| Hatfield Bar |
| Ownies Bar & Bistro |
| Auction Rooms |
| O’Connors Bar |
| The Foundry |
| The Crown and Shamrock |
| Cosy Bar |
| Chekkers Winebar |
| The Cope Inn (Joe Mac’s) |
| Sally McNally’s |
| Saffron Bar |
| Railway Bar |
| Ulster Sports Club |
| Wolseys |
| The Grand Social |
| The Nines (Salty Dog) |
| Devenish |
| Henry’s & The Jailhouse |
| Magnet Bar |
| Link 47 |
| The Embankment |
| Bentley Bar |
| Gate Bistro |
| The Cosh |
| Sandino’s Bar |
| Blackbird Bar |
| Kaboodle (HIEX) |
| Brunswick Bowling Alley |
| Annies Bar |
| George’s Bar |
| Da Vinci’s Hotel |
| Ballymena Rugby Club |
| The Ritz Bar |
| Carnalea Golf Club |
| McBrides on the Square |
| The Esplanade |
| The Point Bar |
| Anchor Bar |
| Town Taverns LTD |
| Harp Bar |
| Andersonstown Social Club |
| Mulhollands Bar |
| Glensway Bar |
| Maverick |
| Duke of York |
| The Bot |
| The Points |
| Sweet Afton/Perch |
| The Morning Star |
| Pats Bar |
| Belmont Bowling Club |
| Imperial Bar |
| Royal Bar & Off Sales |
| Holywood Golf Club |
| Woburn Arms |
| The Bone Yard |
| Ivanhoe Inn LTD |
| McKenna’s Bar |
T&Cs apply. Entrants must be 18 or over. Please enjoy Orchard Thieves responsibly.